Karen's clients and colleagues provide her with exceptional
references. Here is what some of them have to say...
Mark Cromack, President and CEO, CrystalVoice Communications
"It has been a pleasure to have Karen as part of our
team. She has an excellent process for extracting the
market needs and message, she is bright, organized,
has high energy, and stays focused on the tasks at hand.
She is also very efficient with her time, our time,
and our money - a critical factor for most early-stage
companies. At the rapid pace we are moving, it has been
important for us to have someone that we can count on
to drive our corporate communications and make good
decisions, enabling us to focus on overall business
strategy and customer development."
Olivier Helleboid, President and CEO, Rainfinity
"Karen has worked with our marketing team to put in place
more results-driven and measurable plans around market awareness,
public relations and lead generation. She has also been
fantastic at working with us to carefully think about our
corporate positioning, gain consensus among a diverse team
and articulate our unique and compelling advantage. Her
objective view and practiced methodology for this process
Bill Ferguson, former President and CEO, Imperito Networks
"Karen's experience and talent were very helpful to Imperito.
She got us off on the right foot the very first day when
she provided critical leadership to our marketing team's
redirection, facilitating discussions and consensus that
really built stronger positioning and messaging. This led
to more compelling language getting incorporated throughout
our communications. Her further work with our marketing
team, PR agency and website helped us fill gaps that we
had at the time. Karen is an excellent resource to any rapidly
growing early-stage company."
Chris Kloes, VP Sales, Invisible IT
"Karen created and implemented a comprehensive marketing
package for Invisible IT in record time. What would have
normally taken six months to complete, she executed very
cost-effectively in two months. It was great to be able
to draw upon her significant experience in helping early
stage companies create clear and concise messaging."
Brett Clay, VP Business Development, CrystalVoice Communications
"Karen has been invaluable to getting our marketing efforts underway.
She focused on our most critical marketing needs and quickly drilled
into our business and technology to help us better articulate our corporate
positioning and competitive advantage. She is strategic, but also fantastic
at hands-on execution. My concerns about bringing in a "high-end" marketing
consultant vanished and the cost has been well-justified. Any technology
start-up would gain tremendous benefit from her assistance."
Eileen Stanley, former VP Technology, Edelman Worldwide
"Karen is a natural leader, who not only achieves real, measurable
results but has the consensus and team-building skills needed to drive
integrated teams to new levels of excellence. When we worked together
at iPass, Karen made our public relations agency a true part of the
overall iPass team, bringing about the results that are often hindered
by the unfortunately common divisions between external and internal
Paul Bergevin, former VP Global Technology Practice, Edelman Worldwide
"I worked directly with Karen for almost four years at my former
PR agency. As head of the firm's Global Technology Practice, I worked
with a wide range of clients, large and small. The relationship with
iPass, Karen's company, was surely one of the most fruitful partnerships
in my experience. It is fair to attribute much of the success in this
partnership to Karen's leadership of marketing. She possesses a clear
eye for strategy and key objectives, provides the right environment
for a partnership to grow, and leads by example through intelligence
and hard work. She is very in tune with the market conversation, giving
Karen a healthy perspective to position companies (and offerings) credibly,
and to evaluate the contributions of others. As a leader, Karen knows
how to motivate a team around shared visions and goals. We always worked
hard for iPass because Karen made us all a part of their success."
Chris Lynch, Principal, Tiberon Firm - formerly responsible for iPass Corporate Development
"For companies in need of dynamic and effective marketing leadership,
I wholeheartedly recommend Karen's services. Karen is an individual
who not only works hard, she works smart and is an expert at pulling
together the crucial elements of an effective marketing campaign and
team, creating a real sense of partnership within the organization.
At iPass, we could not have achieved the immediate visibility and credibility
of the analysts and press without Karen's marketing leadership in the
early stages of the company's growth. Her ability to powerfully position
the organization and its service along with creating compelling messaging
enabled iPass to gain the attention and the partnerships with leading
firms which were crucial to the growth of iPass."
Nick Pritula, Creative Director, Diamond Bullet Design
"Working with Karen has been great! She is so thorough during the work
process from beginning to end. That facilitates a detailed, on time,
and on budget project that represents high quality. There are many variables
to consider when developing Web Sites, and Karen's ability to communicate
and work through those has lead to amazing results. It has been a pleasure
working with her and I hope to continue doing more work with her in